I added 3 votes and would add more if I could. The ability to smart segment an audience based on a zip, city, state or country is beyond helpful. I would say it's fundamental to modern email segmentation. I'm a little floored that I have to go get MailChimp to do this for me and then integrate it in my journeys. I haven't even done it yet and I'm already hating the thought of adding additional steps to this basic process of segmentation. Please, please make this a priority.
I added 3 votes and would add more if I could. The ability to smart segment an audience based on a zip, city, state or country is beyond helpful. I would say it's fundamental to modern email segmentation. I'm a little floored that I have to go get MailChimp to do this for me and then integrate it in my journeys. I haven't even done it yet and I'm already hating the thought of adding additional steps to this basic process of segmentation. Please, please make this a priority.